• Two lines.

    Naturals is cotton, wool and lyocell — no polyester, no nylon, no elastane in the fabric.

    Performance is for the days the terrain decides how hard it gets. Where a synthetic does a job there, the product page names it and says where it lives.

    Both get worn on real climbs before they go on the site. That part does not change.

  • Built by an ultrarunner.

    Headwinds isn't a marketing team's idea of trail running. It's designed between long runs on aggressive mountain trails, by someone still doing the work.

  • For every mile.

    Training days. Recovery days. The drive to the trailhead and the diner after. And the miles themselves.

The merino line

A 50/50 merino and lyocell jersey with no elastane, no nylon, and no polyester — down to the sewing thread. It doesn't exist yet. The first sample is commissioned — a European mill is developing the fabric now, and we’re doing it in public. Reserve a spot and you'll get the progress, including the parts that go badly.

A runner's trail shoes resting on rock at the edge of a lake, wooded hills across the water

Built between long runs.

Headwinds started because I wanted gear that could keep up on mountain trails — and a brand that tells the truth about what it's made of. I run 50s and 100s on trails that don't forgive. Every product here exists because I wanted it to exist — and everything we make gets tested the only way that counts: on my own skin, on real climbs, for real hours. No focus groups. No coddling. Chase the wind.

— Nick, Founder